Industry-Leading SEO Marketing for Law Firms in Australia

Rank high for the most lucrative search terms for your services with our comprehensive SEO services for lawyers.

We specialise in SEO marketing for law firms.

According to a recent study, 76% of adults used online resources to find a law firm in the last year. When people start their hunt for a lawyer, they are likely to use Google to find a law firm in their area. In fact, each month in Australia, 38,000 people use Google to search for a lawyer

Thta’s why SEO for lawyers is so important. With the majority of people turning to search engines like Google to find legal services, it’s essential for law firms to invest in search engine optimisation (SEO) to ensure their website ranks highly and attracts potential clients. However, understanding the complexities of SEO and implementing effective strategies requires expert knowledge and experience. That’s where SEO services for lawyers can prove to be invaluable.

Would you like to be found more often by motivated clients with our industry-leading SEO for law firms?

“You are our secret weapon.”

– Family law firm ranking #1 for all relevant searches

Proven SEO marketing for law firms

Most agencies make promises, we deliver results. Our team has been at the forefront of Search Engine Optimisation in Australia for over 19 years. Our experience in managing SEO marketing for law firms means we have a deep understanding of the legal industry’s regulations and guidelines. This knowledge is crucial when it comes to creating content and implementing law firm SEO that actually works.

Full service suburban law firm

471% traffic growth & doubled enquiries within 6 months

Family law firm in highly competitive market

Grew from single practitioner to #1 family law firm their market

Prominent criminal law firm

Doubled new cases within 3 months

“We couldn’t have become #1 in our field so quickly without your help.”

The Rapid Growth SEO for Lawyers Process

We have developed a Search Engine Optimisation process that helps your law firm rank and drives valuable traffic to your website. It’s a proven and comprehensive approach to SEO for lawyers in competitive markets that gives you the advantage over your rivals.

An effective law firm SEO campaign involves various components, such as on-page optimisation, link building, content creation, and technical SEO. Our SEO process ensures that we provide the most comprehensive range of services to your law firm.

On-page optimisation

Ensure every page of your site is set-up to rank for your most important services.

Technical optimisation

Make sure your site speed and structure are bulletproof.

Content creation

Rank for lucrative “long-tail” keywords and create topical authority.

Link building

Generate links to your site to satisfy search engine algorithms.

You’ll have a full team of law firm SEO & marketing specialists fighting to help you dominate your market.

Communication is key in any successful partnership, including the one with your law firm SEO agency. We guarantee to maintain an open line of communication and provide regular updates on the progress of your SEO campaign. Regular communication helps you stay informed about the strategies being implemented and allows you to provide feedback and collaborate effectively.

We identify the “quick wins” and implement rapidly to help your law firm gain a foothold in search. Then we follow a long term plan to methodically improve your rankings, target valuable “long-tail” keywords and make you stand out as an authority in your market.

All of our law firm search engine optimisation strategies are “white hat” to meet Google’s guidelines. We believe in total transparency and trust to achieve the best possible results.

As your law firm SEO agency we’ll provide regular reports that highlight the key metrics and performance indicators of your firm’s SEO campaign. These metrics include organic traffic, keyword rankings, backlink profiles and conversion rates. By understanding and analysing these reports, you can assess the effectiveness of the agency’s strategies and make informed decisions.

SEO marketing for lawyers is our specialty. Generating more qualified cases for your law firm is all that matters.

Exclusivity In Your Market

We only work with one law firm / specialisation per region, giving you an advantage over your competitors. If you are one of these clients, you will receive our full attention and dedication. We will work with you to develop a custom law firm SEO strategy that will help you dominate the first page and drive more qualified cases to your practice.

Law Firm SEO FAQs

We tailor our SEO strategies to each law firm’s unique needs, including local SEO, keyword research, content creation, technical SEO improvements and link building. Our focus is on driving qualified leads to your website and increasing your visibility for legal-specific search terms.

SEO is a long-term investment, and results typically begin to show within 3 to 6 months. However, this depends on factors such as your starting point, the competitiveness of your market, and the scope of the strategy we implement.

Yes, we have worked with numerous law firms to increase their online visibility and generate more leads. You can see some case studies here https://www.rapidgrowth.marketing/results/

While no SEO provider can guarantee specific rankings due to constant algorithm changes, we guarantee to implement best practices and strategies that have consistently delivered strong results for our clients. We have been successfully managing SEO campaigns for clients for almost 20 years and don’t give up until we achieve the desired results.

Our team regularly monitors updates from Google and other search engines, attends industry conferences, and participates in SEO training to ensure our strategies are always current and effective.

We specialise in working with law firms and understand the unique challenges of legal marketing. Our approach combines industry expertise, proven strategies, and a focus on compliance with legal advertising regulations.

We adhere to strict advertising guidelines and ensure all content and strategies comply with the Australian Legal Services Rules and any applicable laws.

We offer flexible pricing based on your needs and goals. While we recommend ongoing partnerships for maximum results, there are no lock-in contracts beyond the first 6 months. Contact us for a customised proposal.

We measure success through metrics like increased website traffic, higher search engine rankings, improved lead generation, and ultimately, more clients for your firm. Regular reports keep you updated on progress.

Yes, you will have a dedicated account manager who will keep you updated, answer questions, and ensure your SEO campaign runs smoothly.

We help you optimise your website and Google Business Profile to rank highly in local searches, incorporate local keywords, and build citations from local directories to ensure your firm is visible to potential clients in your area.

Content is crucial for SEO. We create high-quality, legally accurate content that targets relevant keywords, answers client questions, and establishes your firm as an authority in your field.

Yes, we provide recommendations or direct support to improve your website’s design, speed, and usability, ensuring it’s fully optimised for SEO and client conversions.

We focus on quality over quantity, building authoritative links from reputable legal directories, professional organisations, and trusted industry sites to enhance your online credibility and rankings.

You will receive detailed monthly reports covering website traffic, keyword rankings, lead generation metrics, and any completed work. We’re also available for regular check-ins to discuss progress.

We customise our strategies based on the unique search behaviours and competition within each practice area, ensuring your firm ranks for the most relevant and high-converting keywords.

We focus on both SEO and conversion rate optimisation (CRO), ensuring your website is not only visible but also designed to encourage visitors to take action, such as contacting your firm or booking a consultation.

We conduct regular audits to identify and address potential issues promptly. If your website has been penalised in the past, we’ll implement strategies to recover and build a stronger online presence.

Yes, we can provide references and testimonials from satisfied law firm clients who have benefited from our SEO services. Contact us to learn more.

We have successfully helped law firms in competitive markets gain a strong foothold by using advanced SEO strategies, competitive keyword targeting, and a focus on local visibility.

Let’s see if our law firm SEO services are a good fit for you. Book a no obligation 30 minute call to discuss your needs.